Consumer Loyalty
Every Capability That Powers a High-Performing Consumer Loyalty Program
Rekyndl by The Reward Store is a full-featured consumer loyalty platform. Below is a complete breakdown of every core capability, what it does, and the measurable business impact it delivers.
Build Loyalty That Lasts
Build Your Own Loyalty Program
What it does: A no-code program builder lets you design your loyalty structure from scratch - earning rules per purchase, per action (referrals, reviews, social shares), per milestone, and per bonus event. Fully branded to your identity.
Impact:
Branded loyalty programs with structured earning rules see 25% higher customer retention vs ad-hoc discount schemes.
Customer Segmentation
What it does: Group customers into dynamic segments based on purchase behaviour, loyalty tier, visit frequency, or engagement score. Each segment receives targeted campaigns and rewards.
Impact:
Segmented, triggered campaigns account for up to 80% of total marketing ROI
(Data Axle USA)
(Data Axle USA)
Tiered Rewards System
What it does: Create a multi-level loyalty structure - Bronze, Silver, Gold, Platinum - where customers unlock increasingly valuable rewards as they spend or engage more.
Impact:
Tiered loyalty programs deliver 1.8x higher ROI vs single-level programs (Passkit). They motivate aspirational behaviour and reduce churn at every level.
Bring Your Own Catalog
What it does: Upload your own branded rewards - company merchandise, exclusive experiences, product bundles - alongside Rekyndl's global catalog of 5,000+ brands.
Impact:
Personalised rewards increase customer satisfaction scores by up to 71% (Invesp).
Gamification
What it does: Add game mechanics to your loyalty program - QR code point scanning, Spin the Wheel campaigns, pop-up challenges, milestone badges, and leaderboards.
Impact:
Gamification increases active program participation by making earning feel rewarding beyond the transaction itself.
Automated Customer Journeys
Trigger-based automation flows for welcome series, cart abandonment, birthday rewards, tier upgrades, and win-back campaigns. All run without manual intervention.
Impact:
Automated journeys drive 30–50% revenue growth (goldresearchinc.com).
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The Reward Store is an all-in-one rewards platform that transforms how businesses engage, motivate, and retain their teams through customised reward and loyalty programmes. Built for scale and designed for simplicity, we serve employee recognition, channel partner incentives, consumer loyalty, and global gift card programmes, all from a single connected platform.
Golden Partner Award
