What Is ApplaudIQ?


Recognition That Reduces Attrition and Drives Performance.

ApplaudIQ is an employee rewards and recognition platform by The Reward Store. It gives HR teams a single system to reward, recognise, and celebrate employees across milestones, performance, peer appreciation, and festive occasions, at scale.

The Impact of Employee Rewards and Recognition

Employee rewards and recognition programmes shape workplace culture and drive engagement. Their success depends on thoughtful design and consistent delivery.
Performance
27%
performance increase attributable to employee recognition

(Source: Meta-Analysis)
Retention
68%
of employees say recognition improves their likelihood of staying
(Source: SHRM)
Recruitment
56%
say it helps with recruitment of new talent
(Source: SHRM)
Recognition
70%
of employees value personalised recognition above all other forms
(Source: O.c Tanner)
Building a Culture of Recognition

What Leaders Gain and How Teams Thrive

Discover how top leaders build thriving workplaces using a recognition platform that delivers meaningful rewards.
Learn More
CXOs and Founders
Build a high-performing, loyal workforce that drives sustainable business growth.
HR Leaders
Strengthen company culture, reduce attrition, and improve employee satisfaction at scale.
Teams
Enjoy rewards that matter, from premium experiences to lifestyle perks and gift cards.
Impact of ApplaudIQ

What Employees Feel When Recognised

Motivated to Perform: Recognition fosters a performance-driven culture where employees strive to achieve more.
Valued and Connected: A tangible reward creates lasting appreciation that a simple thank-you alone cannot.
Your Reward, Your Choice: Employees choose how they are rewarded, from gift cards to travel and wellness benefits.
Excited About Work: A well-rewarded team is an engaged, enthusiastic, and loyal workforce.
Rewards That Go Beyond Paychecks

Tailor Benefits and Perks to Fit Your Team.

📱 Mobile Recharges
Convenient mobile and utility recharges ensuring recipients stay connected.
💳  Prepaid Cards
Flexible cards usable at multiple retailers, giving recipients the freedom to choose.
🎁 Curated Gift Boxes
Thoughtfully assembled boxes with themed items, perfect for special occasions.
🏝️ Memorable Experiences
Unique travel and event experiences that create lasting memories.
Gift Cards
Cards for specific stores or platforms, providing access to curated products and services.
✈️ Flight Bookings
Book flights with British Airways, Qatar Airways, Air India, and Etihad.
🏨 Hotels
Hotel bookings with TAJ, Marriott, Holiday Inn, Hyatt, ITC, and more.
🏆 Customised Benefits
Tailored rewards such as company merchandise, lunch with a leader, or lounge access.
More coming soon

FAQs

Q1. What is ApplaudIQ and what does it do?

ApplaudIQ is an employee rewards and recognition platform by The Reward Store. It allows companies to automate milestone rewards, enable peer-to-peer recognition, issue performance-based incentives, and manage a global rewards catalogue, all integrated with your existing HRMS.

Q2. How is ApplaudIQ different from just giving employees gift cards?

ApplaudIQ adds structure, automation, personalisation, and visibility. It enables peer recognition, tiered rewards, automated milestone delivery, manager-led awards, and real-time analytics — none of which ad-hoc gift cards can deliver at scale.

Q3. Does ApplaudIQ integrate with our existing HR systems?

Yes. ApplaudIQ integrates with Darwinbox, Zoho People, SAP SuccessFactors, BambooHR, and other major HRMS platforms via API, plus Slack and Microsoft Teams.

Q3. What rewards can employees redeem on ApplaudIQ?

Gift cards from 5,000+ global brands, hotel and flight bookings, prepaid cards, mobile recharges, travel experiences, curated gift hampers, and customised company merchandise.