What Is ApplaudIQ?


An Employee Rewards and Recognition Platform That Reduces Attrition and Drives Performance

ApplaudIQ is an employee rewards and recognition platform by The Reward Store. It gives HR teams and business leaders a single, configurable system to reward, recognise, and celebrate employees across performance milestones, personal occasions, peer appreciation, onboarding, long service, and festive events at scale, globally.

ApplaudIQ is used by companies across healthcare, BFSI, BPO, IT, manufacturing, education, media, consumer goods, and automotive sectors to reduce voluntary attrition, improve eNPS scores, and build a measurable culture of appreciation.

the Impact of Employee Rewards and Recognition

Employee rewards and recognition programs play a key role in shaping workplace culture and boosting engagement, but their success depends on effective design and implementation.
Performance
27%
Performance increase due to recognition
(Source: Meta-Analysis)
Retention
68%
Employees say recognition improves retention

(Source: SHRM)
Recruitment
56%
say it helps recruitment.
(Source: SHRM)
Recognition
70%
Employees value personalized recognition the most.
(Source: O.c Tanner)
Building a Culture of Recognition

What Leaders Gain & How Team’s Thrive

Discover how top leaders build thriving workplaces with an employee recognition and engagement platform that delivers meaningful rewards.
Learn More
CXOs & Founders
Build a high-performing, loyal workforce that drives business growth.
HR Leaders
Strengthen company culture, reduce attrition, and enhance workplace satisfaction.
Teams
Enjoy rewards that matter—from premium experiences to lifestyle perks.
Impact of ApplaudIQ

What Employees Feel When Recognized

Recognition is not an expense—it’s an investment in people.
Motivated to Perform: Recognition fosters a performance-driven culture where employees strive to achieve more.
Valued & Connected: A simple ‘thank you’ is powerful, but a tangible employee incentive creates lasting appreciation.
Your Reward, Your Choice: Employees get to choose how they’re rewarded—gift cards, travel incentives, wellness programs, and more.
Excited About Work: A well-rewarded team is an engaged, enthusiastic, and loyal workforce
Rewards That Go Beyond Paychecks

Tailor Benefits and Perks to Fit Your Team’s Needs

📱 Mobile Recharges
Convenient options for recharging mobile phones, utility payments, and more ensuring recipients stay connected.
💳  Prepaid Cards
Flexible, versatile cards usable at various retailers, offering recipients the freedom to choose where to spend.
🎁 Curated Gift Boxes
Thoughtfully assembled boxes with themed items, perfect for special occasions and celebrations.
🏝️ Memorable Experiences
Unique travel or event experiences, creating lasting memories.
Gift Cards
Cards for specific stores or online platforms, providing access to a focused selection of products and services.
✈️ Flight Bookings
Book flights with airlines like British Airways, Qatar Airways, Air India, and Etihad.
🏨 Hotels
Hotel bookings for comfortable stays during travel with options like TAJ, Marriott, Holiday Inn, Hyatt, ITC, and more.
🏆 Customised Benefits
Tailored rewards such as company merchandise, lunch with the CEO, or airport lounge access.
More coming soon

FAQs

Q1. What is ApplaudIQ and what does it do?

ApplaudIQ is an employee rewards and recognition platform by The Reward Store. It allows companies to automate milestone rewards, enable peer-to-peer recognition, issue performance-based incentives, and manage a global rewards catalog - all integrated with your existing HRMS.

Q2. How is ApplaudIQ different from just giving employees gift cards?

ApplaudIQ adds structure, automation, personalisation, and visibility. It enables peer recognition, tiered rewards, automated milestone delivery, manager-led awards, and real-time analytics - none of which ad-hoc gift cards can deliver at scale.

Q3. Does ApplaudIQ integrate with our existing HR systems?

Yes. ApplaudIQ integrates with Darwinbox, Zoho People, SAP SuccessFactors, BambooHR, and other major HRMS platforms via API - plus Slack and Microsoft Teams.

Q3. What rewards can employees redeem on ApplaudIQ?

Gift cards from 5,000+ global brands, hotel and flight bookings, prepaid cards, mobile recharges, travel experiences, curated gift hampers, and customised company merchandise.