7 Reasons Why Businesses Should Invest in Gifting For Employees

An environment of success is created when there is warmth, kindness, and camaraderie among the workforce. It is the responsibility of the management to foster that. When employees feel that they are valued and heard, it will have a direct effect on the company’s bottom line. Today’s competitive employment market means that good employees should be appreciated for their continued service. Only 2.5% of employees are satisfied with a thank-you note alone, this is why businesses need to pull theirweight by coming up with thoughtful gifts. This is where corporate gifting for employees works perfectly well.

According to a Gallup study, if at least 60% of employees received praise, it would result in high-quality work and reduced absenteeism. For businesses that want the most out of their employees, festive corporate gifting is a must-do activity. The Reward Store helps you cater to all sorts of preferences and does all the heavy lifting in making your employees feel valued and appreciated.

In this article, we look at various reasons to invest in festive gifting, what makes a goodgift, and types of employee gifts. It also delves into how to reward in a remote-only workplace and why Vananam is your best bet for your corporate gifting platform.

7 Reasons to Invest in Festive Gifting for Employees:

The backbone of any successful company is its employees– there are no questions about that. Having a motivated workforce can be the difference between a thriving company and one that barely survives. Let’s look at a few of the strongest reasons why investing in festive gifts for employees is a no-brainer.

Huge Impact on Loyalty:

In Swarovski's corporate gift-giving study, 80% of employees opined that corporate gifts created a sense of loyalty. This number increased to 90% of the employees in the high-income range. When you send thoughtful gifts to your employees during the festive season, it not only creates a sense of affinity but also increases loyalty. If corporate gifting isn’t a part of your employee retention strategy, it is time you make it.

Promotes a Happy Work Environment:

When employees feel valued for their work, they will be more motivated to achieve their goals. It will create a cycle of satisfaction and result in a happy working environment.Rewarding employees with company swag or other gifts shows appreciation by employers. This improves the mood in the workspace. The employees will be enthused to put in more effort as rewards exert a positive effect on them.

Increases Work Performance:

Imagine walking into your workspace every day where you are never acknowledged for the effort you put in. This has been happening way too often. What would be your final resort? Leave the company, isn’t it? A scenario like this is entirely possible even if you were getting paid on time. Money is one of the greatest motivators, but a lack of acknowledgment and appreciation can dampen even the most hardworking employee’s spirit.

When you invest thought and effort into giving festive gifts, it will have a direct effect on work performance. Being appreciated caters to their emotional demands. They will be better placed emotionally to put in that extra effort.

Strengthens morale:

Employees who are happy boost the morale of others in the office. This is something that every workplace should strive for. A simple praise for a job well done or a cash bonus can strengthen the morale in unimaginable ways. The effects can last for a longtime. While verbal praise is great to have, nothing compares to a tangible gift.

Shapes the Brand Image:

One of the easiest ways to establish a brand image is by gifting employees at regular intervals, especially during the festive season. Employee gifts not only act as a reward, but they also build the image of the company and the employer in the eyes of the recipients.

Builds a Long-Term Relationship:

Long-term relationships are stable and there is the proverbial “extra” effort that is put in by the employee. When employees receive thoughtful gifts, you can expect them to respond with better work performance. Companies that invest in recognition programs experience 31% lower voluntary turnover compared to those that do not.

Reinforces Company Values and Culture:

The gifts that you give to employees are a great way to reinforce company values and culture. For example, providing wellness packages and healthy snack boxes shows your commitment to the health of your employees. Offering DIY kits, and innovative tech gadgets, and sponsoring employees to hackathons emphasizes a culture of innovation and out-of-the-box thinking. You can leverage employee gifting to showcase what you intend your brand to be remembered for.

What Makes a Good Gift For Employees?

The best employee gifts are those that are personal, thoughtful, and customized to the recipient’s likes. Leveraging a specialized gifting platform like Vananam is a great way to reward and incentivize employees. Let’s look at a few employee appreciation gifts that can be considered meaningful and show that you care.

● Customized stationery like pens, notebooks, planners, etc., with the employee’s name

● Company swag in the form of t-shirts, keychains, desk accessories, etc

● Audio devices for personal use and remote meetings

● Smart home devices such as lights, plugs, and speakers

● Power banks or portable chargers for travel aficionados

● Fitness trackers or subscriptions to meditation apps

● Ergonomic office supplies and noise-canceling headphones for remote workers

● Access to online and offline courses or workshops of their choice

● Gourmet beverages or snacks from exotic brands

● Home decor and kitchen gadgets

● Books and board games

● Subscriptions to industry-specific journals or magazines

● Tickets to networking events related to your industry

● Cash gifts in any form (the most loved form of gift)

How to Initiate a Remote Culture of Appreciation?

With more than 16% of companies operating fully remotely, it would be unwise to leave them. Here’s how you can build a remote culture of appreciation.

● The next time you get on a call with your entire team, make it a habit to recognize everyone who pitched in with something extra while working remotely

● Find unique ways to make recognition and rewards possible

● Ask them how they would like to be appreciated

● Recognize them privately or publicly, based on how they prefer it

● If you have a fully remote team, have regular virtual hangouts and use thisopportunity to praise them lavishly

Why Choose Vananam for Employee Gifting?

Vananam’s reward store is a specialized gifting platform for employees, clients, and partners. Here are a few reasons why Vananam should be your go-to option for employee and customer gifting:

● Diverse reward options: physical rewards, digital rewards, and experiential rewards

● Personalized reward options based on individual preferences and company branding

● It offers an intuitive interface with advanced search and filter options

● Simple and secure redemption process for both physical and digital rewards

● It allows for real-time tracking of reward status and delivery updates

● Seamless reward management as it can integrate with existing HR and CRM systems

● The reward programs can be scaled up or down based on the company’s requirements

Wrapping Up:

A good relationship between employees and the employer is the precursor to having a successful organization. Make sure you find several occasions to celebrate every employee for their contribution. No matter their designation, everyone wants to feel valued and appreciated.

With its flexible reward solution, The Reward Store from Vananam can help create a motivating and engaging environment for your workforce. Get in touch with us if you are looking to invest in employee gifting.